Professional dabbler of all things. Strategic Marketer, Event Planner, Content Creator, Communicator, Designer Dabbler, and Part-time Home Re-modeler
Lewis & Clark
- Design / Marketing
- Community Organizer
- Entrepreneur/Business Owner
- Public Speaking
- Volunteer Opportunities
- Serving on a Board
- Public Office
- Leadership Opportunities
Event Planning and Coordination, Graphic Design, Strategic Marketing, Copy Writing, Brand Strategy, Public Relations
I am a Montana girl born and raised on a cattle ranch in Wolf Point. I currently live and work in Helena as a communications consultant.
After graduating from Carroll College with a degree in English Literature, I spent a few years slinging drinks and learning about life at the local bar and working in public relations for the Montana Department of Transportation.
In 2014, I was offered to opportunity to be the marketing and promotions manager for the Governor’s Office of Economic Development. Taking an “I’ll learn as I go” approach, I quickly dived headfirst into marketing strategy, brand development, web design, copy writing, consultant management, and economic development. Within a year, I was also the project manager for a new software application and the largest small business conference in the state.
In 2017 I started working for Blue Cross Blue Shield of Montana as a communications consultant focusing on business to business marketing and advertising and corporate communications and public relations.
When I’m not teaching myself marketing and design, I am remodeling my home, planning businesses, joining too many organizations, and spending as much time horseback as possible.
How I Want to Participate in PowerHouse
I love to connect with other women throughout Montana. I am the de facto organizer for our local Powerhouse Group and love to welcome new women into that circle. I relish good conversation over good wine and am always open to meeting new connections.
What motivates and inspires you?
Challenges. I love to put plans together and find solutions for problems. If I don’t know how to do something right now, just give me a minute and I’ll figure it out.
Who are your personal ‘Sheroes’/Female Role-Models?
For sure my mom. When people ask me how I have so much energy to do all the things I do, I always ask if they have met my mom yet. She has boundless energy and can do just about anything, except maybe bake. She is an engineer, a rancher, a volunteer, a leader, a boss, a barrel racer, an activist, and so much more. She taught me to be a problem solver and a hard worker, but also how to enjoy life. We have so much fun together no matter if we are hanging drywall or drinking wine.
What technology/literature/art/seminars/ideas do you love, and recommend to others?
So many things.
Technology I currently love is Duolingo. I am relearning French for a hopeful trip next summer and who knows what else. I also listen to lots of podcasts on Spotify, and books on audible.
Books I’m currently reading are ‘Eleanor Oliphant is Completely Fine’ by Gail Honeyman and ‘The Coffeehouse Investor’ by Bill Schultheis. I always recommend people read Native American Literature, especially anything by Louise Erdrich.
My favorite idea from the last few years is Bullet Journaling. It has been a lifesaver for me to keep organized and help develop healthy habits.
How do you reboot?
Being horseback and being with friends. Even better together.
I have a hard time relaxing and focusing my mind, but horses force you to take a breath. You can’t approach a horse rushed and full of anxiety or it will be a miserable for both of you.
I also love to spend time with my family and friends visiting, playing board games, and drinking whiskey.
What is your biggest accomplishment, so far?
Professionally, it is creating and coordinating the Innovate Montana Symposium. I created an amazing space with hundreds of incredible people and it was a really proud moment for me. I didn’t have any experience with an event of that size and it was huge amount of work. I learned so much and was excited at how successful it was for the attendees.
What is the biggest career risk you’ve ever taken?
I think every time I take a new job there is a bit of risk for me. I graduated college during the height of the recession and so my career started off pretty rocky. Giving up the stability of a job you know and a job you are good at is a pretty hard move to make.
But I think starting to freelance has been extremely risky for me personally. Promoting myself, balancing my time, and being entirely responsible for my work is a very vulnerable position to say the least. Luckily, my first few clients and referrals have been mentors and friends so that has helped with the transition.
What is the ‘lasting legacy’ you hope to leave?
“She was only limited by her imagination of what was possible.”
I hope that all women and Montanan’s in general will believe they are capable of anything or at least willing to try.
Words of wisdom you want to share with Montanan women?
Show up and step up; whenever and wherever possible.